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Traction: How Startups Start | NextView Venturesinactive

Publisher |: NextView Ventures

Media Type |: audio

Podknife tags |: Business,; Entrepreneurship,; Interview,; Management & Marketing,; Startups,; Technology

Categories Via RSS |: Business,; Technology

From early-stage VC NextView Ventures, Traction is a show about all the creative, clever, unusual, and downright brilliant ways entrepreneurs scrap their way to early results. These are stories you don't often hear despite being crucial to every startup.

Founders, startup execs, media members, and investors are interviewed, with a unique spin and sound.

Subscribe for these shows and more content like it at ViewFromSeed.com

Premiere Date |: 2015-04-23
Frequency |: Periodic
Explicit |: No

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57 Available Episodes (57 Total) / Average duration: 00:36:16

Date Duration Most Reviewed Highest Rated

57 Available Episodes (57 Total)Average duration: 00:36:16

Oct 04, 2017

00:48:45

In a very special episode of Traction, we sit down as a team and discuss the new mission of the firm and talk through B2C and B2B examples of the Everyday Economy. We learn what commonalities exist among founders who are redesigning that economy, and the NextView partners share their perspectives on the next big wave of internet innovation. Plus, we share some news about the future of the show.

Subscribe to get all NextView content at nextviewvc.com/blog

Follow the NextView team on Twitter: David: twitter.com/davidbeisel Rob: twitter.com/robgo Lee: twitter.com/leehower Ginny: twitter.com/ginnymineo

Listen to Jay's podcast about questioning conventional thinking at unthinkable.fm

Thanks for listening to Traction!

Sep 05, 2017

00:52:03

On the podcast today, NextView cofounder Rob Go sits down with Andy Rachleff, VC veteran and the president, CEO, and executive chairman of Wealthfront. They talk about how Andy came up with the term product-market fit, how he applied his own lessons (and updated them) in building Wealthfront, and the mental models founders can use to unlock their real unfair advantage in a tactics-obsessed world: how you think.

Follow Andy on Twitter: http://twitter.com/arachleff

Follow Rob on Twitter: http://twitter.com/robgo

Subscribe to the newsletter, The Next View, to get 1 new link and 1 strong opinion on tech each week: http://nextviewvc.com/blog

Aug 15, 2017

00:43:51

Today, Samantha Howe of Grove Collaborative shares her in-depth knowledge of a massive trend in marketing: working with influencers. You'll hear how to get started, approach influencer in your space, and measure impact. Jay and Samantha also rant against some of the less effective but common tactics permeating this approach to marketing.

Follow Samantha on Twitter: https://twitter.com/howesocial

Follow Jay on Twitter: http://twitter.com/jayacunzo

Check out the latest from NextView's refreshed brand, including the introduction to the Everyday Economy: http://nextview.vc/eetraction

Here is NextView's pitch to founders: http://nextview.vc/pitchdecktraction

Lastly, subscribe to get all of NextView's content at http://nextviewvc.com/blog

Jul 25, 2017

00:45:25

On the show today, Fareed Mosavat shares his experiences on growth teams for Slack, Instacart, and RunKeeper. We learn from his approach but also extract valuable lessons about where growth jobs actually fit into your overall organization.

Follow Fareed on Twitter: https://twitter.com/far33d

Follow Jay on Twitter: https://twitter.com/jayacunzo

Subscribe to get all of NextView's content at http://nextviewvc.com/blog (including the Hitchhiker's Guides to Boston: http://bostontechguide.com/ and NYC: http://startupguide.nyc/

Listen to Jay's other podcast, Unthinkable: http://unthinkable.fm or iTunes http://bit.ly/unthinkablefm

Jul 11, 2017

00:29:22

Today's episode features a fast-rising company led by Shan-Lyn Ma. Her startup, Zola, is changing the way people purchase gifts for brides and grooms. Anyone who has ever experienced the insanity of wedding season -- whether attending as a guest or planning your own -- knows just how stressful the whole experience can be. Shan-Lyn and her team are using some unique insights and past experiences to rethink it, and boy, is it working right now.

We talk about tough early beginnings, clever market validation tests, and what Shan-Lyn believes about the future of startups and venture capital.

Visit zola.com to learn more about the company, and follow Shan-Lyn on Twitter: twitter.com/shanlynm

Subscribe to get all of NextView's content at nextviewvc.com/blog

Jun 20, 2017

00:40:11

Wayne Chang and Jeff Seibert are the cofounders of Crashlytics, which Twitter acquired in 2013. Today, as angel investors, they see dozens of entrepreneurs every quarter, and they've joined the show today to help us answer some tough questions: How should you structure communication with your cofounder? How do you work through difficult decisions, especially if nobody on the founding team is a domain expert? What would the pair do differently next time around? And what are they exploring as their next venture?

Follow Wayne and Jeff on Twitter: https://twitter.com/wayne and https://twitter.com/jeffseibert

Follow Rob and Jay on Twitter: https://twitter.com/robgo and https://twitter.com/jayacunzo

Subscribe to the NextView blog for future episodes and more resources for seed-stage startups: http://nextviewvc.com/blog

Thanks for listening!

Jun 06, 2017

00:38:48

Sean Ellis and Morgan Brown are entrepreneurs, growth experts, and co-authors of the book Hacking Growth. Today, we talk about this notion of growth hacking and debunk some myths, then walk through a smart process you can use to start running a growth engine strategically, instead of seeking false silver bullets.

Their book, Hacking Growth, on Amazon: https://www.amazon.com/Hacking-Growth-Fastest-Growing-Companies-Breakout/dp/045149721X

Follow Sean and Morgan on Twitter: https://twitter.com/SeanEllis and https://twitter.com/morganb

Subscribe to the NextView blog for future episodes and more resources for seed-stage startups: nextviewvc.com/blog

Thanks for listening!

May 23, 2017

00:29:38

Christina Sass is co-founder and COO of Andela, a company that locates, trains, and staffs world-class engineers in Africa for hire by tech companies in the US and elsewhere. They've sparked a movement, cracked the code on finding great coders, and have attracted investors like Mark Zuckerberg.

Visit andela.com to learn more, or follow Christina at twitter.com/sasschristina

Subscribe to the NextView blog for future episodes and more resources for seed-stage startups: nextviewvc.com/blog

Thanks for listening!

May 09, 2017

00:24:26

Will Ahmed is the CEO and co-founder of WHOOP, a fitness tech startup working with high-performance athletes. Their users include LeBron James, Michael Phelps, pro teams like the Boston Red Sox, and thanks to a deal with the NFL Players' Association, every pro football player across the nation.

Visit whoop.com to learn more, or follow Will twitter.com/wahmmys

Subscribe to the NextView blog for future episodes and more resources for seed-stage startups: nextviewvc.com/blog

Thanks for listening!

Apr 19, 2017

00:26:28

Ellen Chisa is VP of product at Lola, a travel company combining the human element of travel agents with smart technology. While some entrepreneurs build their products in markets that feel wide open for the taking, travel is one of those industries with tons of noise and competition. So how does one gain a foothold? How do you break through, build something BIG and DIFFERENTIATED? All that, and much more, in this episode.

Gotham Voices (NYC) newsletter: http://nextviewventures.com/blog/gotham-voices/

Subscribe to the NextView blog for future episodes and more resources for seed-stage startups: http://nextviewvc.com/blog

Visit http://lolatravel.com to learn more about the company and their product

Follow Ellen on Twitter: http://twitter.com/ellenchisa

Thanks for listening!

Oct 04 | 00:48:45

NextView All-Hands: Redesigning the Everyday Economy

Sep 05 | 00:52:03

Powerful Mental Models for Product-Market Fit & Beyond (Andy Rachleff, Wealthfront)

Aug 15 | 00:43:51

#46: Starting Your Influencer Marketing

Jul 25 | 00:45:25

#45: How to Grow a Growth Team (Fareed Mosavat, Slack)

Jul 11 | 00:29:22

#44: Thinking Bigger, Better, and Bolder (Shan-Lyn Ma, Zola)

Jun 20 | 00:40:11

#43: Vetting & Working with Cofounders (Wayne Chang, Jeff Seibert)

Jun 06 | 00:38:48

#42: Hacking Growth with the Right Process (Sean Ellis & Morgan Brown)

May 23 | 00:29:38

#41: Finding Brilliant Engineers in Unconventional Places (Christina Sass, Andela)

May 09 | 00:24:26

#40: Science, LeBron James, and Long Sales Cycles (Will Ahmed, WHOOP)

Apr 19 | 00:26:28

#39: Building Something Special in Somewhere Crowded (Ellen Chisa, Lola)

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