Data Driven CXinactive
Publisher |
Informatica
Media Type |
audio
Categories Via RSS |
Business
Marketing
Data Driven CX is THE podcast, where you learn all about Data Driven Customer Experience. For leaders in Marketing, CX, Digital, Data, Information and IT who want to learn more on HOW to make use of data to successfully engage with customers and transform CX in their organizations. In this podcast, the fundamentals of Data Driven CX are explored in conversations with industry thought leaders and successful business leaders.
You learn trends, industry standards, how to tackle challenges, practical tips and best practices on:
1. Connecting customer data to make better CX decisions; 2. Creating Trusted data by making the process transparent; 3. Experimenting and innovating based on data; 4. Turning data into Actionable insights; 5. Driving Adoption of a data culture and new technologies to support it.

The host of this Informatica podcast is Nienke Bloem CCXP, global expert in CX who interviews thought leaders, experts, and business partners, to dive into the world of data driven CX.
Country Of Origin |
The Netherlands
Produced In |
Utrecht
Premiere Date |
2021-03-18
Related Hashtags |
#datadriven
Frequency |
Periodic
Explicit |
No

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10 Available Episodes (10 Total)Average duration: 00:29:14
Nov 18 | 00:28:51
With Guest Jennifer Belissent: Data Driven CX in the Telco Industry
Aug 05 | 00:27:52
With Guest Chris Poad: Data Driven CX in the Retail industry.
Dec 01 | 00:33:14
With Guest Trevor Hodges: Data Driven CX at a strategic, tactical, and operational level.
Nov 24 | 00:28:11
With Guest Jennifer McGinn, Senior Director of Product Marketing at Informatica
Nov 17 | 00:29:31
With Guest Theo van der Steen, CEO at Underlined and Guest Lecturer at the Jheronimus Academy of Data Science
Apr 15 | 00:24:05
With Guest Gene Cornfield, Managing Director and Experience Transformation Lead at Accenture Interactive (Part 2)
Apr 08 | 00:32:28
With Guest Gene Cornfield, Managing Director and Experience Transformation Lead at Accenture Interactive (Part 1)
Apr 01 | 00:34:18
With Guest Peter Ku, Industry Strategist at Informatica
Mar 25 | 00:29:01
CX Data Strategy with Trevor Hodges
Mar 18 | 00:24:57
With Guest Sarah Hillman, Global Head of CRM and Data at The Travel Corporation (TTC)
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