50 Available Episodes (50 Total)Average duration: 00:29:39
May 16, 2017
Fox's Joe Marchese on Reinventing TV Ads
00:27:39
The Wall Street Journal's Amol Sharma and Suzanne Vranica talk with Fox's head of ad sales, Joe Marchese, about marketers' perception of TV ads versus digital ads and how he hopes to change the equation.
AwesomenessTV's Brett Bouttier joins the Wall Street Journal's Jack Marshall and Shalini Ramachandran to discuss digital content NewFronts, the evolution of online video networks and the future of TV.
Wall Street Journal media editor Amol Sharma chats with reporter Joe Flint about Bill O'Reilly's exit from Fox News, while Jack Marshall weighs in on Google's ad blocking plans. Deputy media editor Sarah Rabil joins the roundtable.
The Wall Street Journal's Suzanne Vranica, Jennifer Maloney, Sarah Rabil and Jack Marshall discuss Pepsi's decision to pull a new commercial that united liberals and conservatives in a backlash that swept across social media.
The Wall Street Journal's Suzanne Vranica, Jack Marshall and Amol Sharma discuss the mounting controversy over Google's placement of ads on objectionable content like sites promoting terrorism, as a host of brands pull back spending with the tech giant.
Media editor Amol Sharma chats with reporter Shalini Ramachandran and deputy editor Sarah Rabil about the cable bundle's future and why small channels are dying off.
The Wall Street Journal's Mike Shields and Amol Sharma join Jack Marshall to discuss Google's new web-TV service YouTube TV, and what to expect from Snap Inc.'s upcoming IPO.
Time Inc.'s chief operating officer discusses branded content, the rise of Snapchat and distributed media, and the company's bets on advertising technology.
Branding expert Allen Adamson joins the Wall Street Journal's Jack Marshall and Michael Shields to decode the best and worst ads from the 2017 Super Bowl.
The Wall Street Journal's Suzanne Vranica and Jack Marshall join media editor Amol Sharma to discuss Snapchat's talks with big media buyers for ad spending commitments in the range of $100 million to $200 million, and marketers' desire for an alternative to Google and Facebook.