Podknife - The Appeal of Lead Gen Businesses (Especially Old Ones) by Acquiring Minds

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The Appeal of Lead Gen Businesses (Especially Old Ones)

Podcast |: Acquiring Minds
Publisher |: Will Smith
Media Type |: audio
Podknife tags |: Business,; Entrepreneurship,; Interview,; Investing,; Mergers & Acquisitions
Categories Via RSS |: Business,; Entrepreneurship,; Investing
Publication Date |: Sep 07, 2022
Episode Duration |: 01:12:35

Description
iTunes Summary

A primer on lead gen businesses from Jaime Arias, who bought a 14-year-old biz that generates online leads for dentists.

Topics in Jaime's interview:

Choosing self-funded over a traditional search fund
Buying tiny sites on Flippa
The opportunity with "old" internet businesses
3 types of sellers on Flippa
Using BuiltWith to generate proprietary outreach list
About Patients4you
Lowering acquisition targets from $750k - $1m cash flow to $200k - $400k
"Rank & Rent" model for local lead gen
What are you really buying with a lead gen business?
Lead brokers
SEO vs. PPC for lead gen
Isn't Google Ads too competitive already for local lead gen?
Getting comfortable with Google algorithm risk
Why Patients4you is an agency more than a lead gen website
Deal terms
Using BizBuySell for digital businesses
Centurica
How he's growing Patients4you
Slow feedback loop of local lead gen businesses

Reach Jaime at:

Get complimentary due diligence on your acquisition's insurance & benefits program:

Oberle Risk Strategies - Search Fund Team

Learn more about Walker Deibel's done-with-you buy-side advisory:

The Acquisition Lab

Connect with Acquiring Minds:

Connect with host Will Smith on LinkedIn
Follow Will on Twitter

A primer on lead gen businesses from Jaime Arias, who bought a 14-year-old biz that generates online leads for dentists.

Topics in Jaime's interview:

Choosing self-funded over a traditional search fund
Buying tiny sites on Flippa
The opportunity with "old" internet businesses
3 types of sellers on Flippa
Using BuiltWith to generate proprietary outreach list
About Patients4you
Lowering acquisition targets from $750k - $1m cash flow to $200k - $400k
"Rank & Rent" model for local lead gen
What are you really buying with a lead gen business?
Lead brokers
SEO vs. PPC for lead gen
Isn't Google Ads too competitive already for local lead gen?
Getting comfortable with Google algorithm risk
Why Patients4you is an agency more than a lead gen website
Deal terms
Using BizBuySell for digital businesses
Centurica
How he's growing Patients4you
Slow feedback loop of local lead gen businesses

Reach Jaime at:

Get complimentary due diligence on your acquisition's insurance & benefits program:

Oberle Risk Strategies - Search Fund Team

Learn more about Walker Deibel's done-with-you buy-side advisory:

The Acquisition Lab

Connect with Acquiring Minds:

Connect with host Will Smith on LinkedIn
Follow Will on Twitter

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