Programmatic ads in podcasting have a perception problem. And, if I’m honest, a reality problem. But the solution to these problems isn’t “let’s do away with programmatic” and a reliance on nothing but high-touch host-read ads for podcasting. Instead, we need to refocus our attention on what’s really behind the problem, and work together to solve it at all levels. Here’s how we start. Credits: Written by Bryan Barletta Copy editing by Evo Terra Rather read it? https://soundsprofitable.com/update/programmatic-trust Audio engineering by Ian Powell Sounds Profitable theme written by Tim Cameron Sounds Profitable: Narrated Articles is a production of Sounds Profitable. For more information, visit soundsprofitable.com. See omnystudio.com/listener for privacy information.