Podknife - S6E10 (Archive) - The Odd Couple: Unlikely Marketing Collaborations by Under the Influence with Terry O'Reilly

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S6E10 (Archive) - The Odd Couple: Unlikely Marketing Collaborations

Podcast |: Under the Influence with Terry O'Reilly
Publisher |: Apostrophe Podcast Network
Media Type |: audio
Podknife tags |: Advertising,; Management & Marketing,; Society & Culture
Categories Via RSS |: Society & Culture
Publication Date |: Mar 10, 2017
Episode Duration |: 00:27:11

From the Digital Box Set: In this episode, we look at what happens when seemingly unrelated companies decide to partner up. By pooling their resources and, more importantly, by leveraging each other's strengths, unlikely brands collaborate to achieve much

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