Podknife - S2E14 (Archive) - Famous Marketing Blunders by Under the Influence with Terry O'Reilly

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S2E14 (Archive) - Famous Marketing Blunders

Podcast |: Under the Influence with Terry O'Reilly
Publisher |: Apostrophe Podcast Network
Media Type |: audio
Podknife tags |: Advertising,; Management & Marketing,; Society & Culture
Categories Via RSS |: Society & Culture
Publication Date |: Apr 06, 2013
Episode Duration |: 00:27:40

Along with the most famous marketing blunder of all time - the Edsel - we'll look at what caused Coke to make the mistake of changing their fabled formula, how a company actually went out of business by promising a product improv

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