It's time to banish the poor author back to the garret and explode the myths of the penniless creative. Choose the model of Picasso and Michelangelo, merging creativity and business to get your words out in the world, change lives and grow your bank account. We live in the best time in history to be a writer and in today's show, Jeff Goins and I discuss why and how you can integrate creativity and money. In the intro, I give a little update from NYC as I'm currently at Thrillerfest. I also mention PublishDrive adding PayPal as a payment method, and Draft2Digital adding Payoneer, both fantastic options for authors in countries where bank accounts are not so easy with Amazon payments. Pearson has a sold a 22% stake in Penguin Random House, in order to focus on being a digital learning company. Interesting times! This podcast is sponsored by Kobo Writing Life, which helps authors self-publish and reach readers in global markets through the Kobo eco-system. You can also subscribe to the Kobo Writing Life podcast for interviews with successful indie authors. Jeff Goins is the bestselling author of five nonfiction books, including The Art of Work as well as being a blogger, podcaster, and speaker. His latest book is Real Artists Don't Starve: Timeless Strategies for Thriving in the New Creative Age. You can listen above or on iTunes or Stitcher or watch the video here, read the notes and links below. Here are the highlights and full transcript below. Show Notes * What has changed for Jeff and his writing life since he was last on the show * The creative practices that have improved and changed for Jeff * How to know if an idea is big enough for a book * Ways for artists to thrive instead of starve * The strategy behind Jeff's choice to traditionally publish his recent book You can find Jeff Goins at GoinsWriter.com and on Twitter @JeffGoins Transcript of Interview with Jeff Goins Joanna: Hi, everyone. I'm Joanna Penn, from thecreativepenn.com. And today, I'm here with Jeff Goins. Hi, Jeff. Jeff: Hi, Joanna. Good to be with you again. Joanna: Yes, absolutely. Just a little introduction. Jeff is the bestselling author of five nonfiction books, including “The Art of Work,” as well as being a blogger, podcaster, and speaker. And today we're talking about his latest book, “Real Artists Don't Starve: Timeless Strategies for Thriving in the New Creative Age,” which is the perfect fit for this podcast. Now, Jeff, amazingly you were on the show back in April 2012.