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“I’m Sorry… CPMs are What Now?!” 💸
Publisher |
Tod Maffin
Media Type |
audio
Categories Via RSS |
Business
Marketing
News
Tech News
Publication Date |
Sep 01, 2022
Episode Duration |
00:09:48

Untested and unmeasurable: But that doesn't stop eye-watering CPMs on one of the newest ad platforms. Also: Shopify picks a fight with Amazon and marketers are collateral damage. Tweet editing rolls out, with a catch... Are we close to a "Facebook+" premium subscription model? Scheduling finally comes to LinkedIn. And Meta's back with its bizarre plans to read your mind.

 

GO PREMIUM!

  ✓ Ad-free episodes

  ✓ Story links in show notes

  ✓ Deep-dive weekend editions

  ✓ Better audio quality

  ✓ Live event replays

  ✓ Audio chapters

  ✓ Earlier release time

  ✓ Exclusive marketing discounts

  ✓ and more!

Check it out: todayindigital.com/premiumfeed

------------------------------------

✉️ Contact Us: todayindigital.com/contact

⚾ Pitch Us a Story: Tell us about your news story

📰 Get the Newsletter: Sign up for daily or weekly

📈 Reach Marketers: Ad OptionsClassified Ads

🤝 Join our Slack: todayindigital.com/slack

🙂 Share: Tweet About Us Review Us Send Voicemail

🎤 Our Socials: LinkedIn TikTok • FB: Page/Group

👨🏻‍💼 Tod's Socials: Twitter LinkedIn TikTok

------------------------------------

🎒UPGRADE YOUR SKILLS

Inside Google Ads with Jyll Saskin Gales

Foxwell Slack Group and Courses

👍 TOOLS WE RECOMMEND

Social media mgmt: Sprout Social and Agorapulse

• Marketing tools: Appsumo

• Podcast recording: Riverside.FM

------------------------------------

💡 MARKETING SPOTLIGHT 💡

SARAL helps DTC ecommerce brands manage influencer campaigns.

It makes influencer marketing as simple as 1 – 2 – 3:

1. Find creators on Tiktok, Youtube, and Instagram

2. Reach out to them to build relationships

3. Monetize your relationships

They have a no-card-upfront 7-day free trial to test the product out.

Try Saral Now for Free

Some links in these show notes may provide affiliate revenue to us.

------------------------------------

Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

Our Sponsors:* Get 15% off your next gift at uncommongoods.com/TODAY.Privacy & Opt-Out: https://redcircle.com/privacy
Untested and unmeasurable: But that doesn't stop eye-watering CPMs on one of the newest ad platforms. Also: Shopify picks a fight with Amazon and marketers are collateral damage. Tweet editing rolls out, with a catch... Are we close to a "Facebook+" premium subscription model? Scheduling finally comes to LinkedIn. And Meta's back with its bizarre plans to read your mind. Our Sponsors: * Get 15% off your next gift at uncommongoods.com/TODAY. Privacy & Opt-Out: https://redcircle.com/privacy

Untested and unmeasurable: But that doesn't stop eye-watering CPMs on one of the newest ad platforms. Also: Shopify picks a fight with Amazon and marketers are collateral damage. Tweet editing rolls out, with a catch... Are we close to a "Facebook+" premium subscription model? Scheduling finally comes to LinkedIn. And Meta's back with its bizarre plans to read your mind.

 

GO PREMIUM!

  ✓ Ad-free episodes

  ✓ Story links in show notes

  ✓ Deep-dive weekend editions

  ✓ Better audio quality

  ✓ Live event replays

  ✓ Audio chapters

  ✓ Earlier release time

  ✓ Exclusive marketing discounts

  ✓ and more!

Check it out: todayindigital.com/premiumfeed

------------------------------------

✉️ Contact Us: todayindigital.com/contact

⚾ Pitch Us a Story: Tell us about your news story

📰 Get the Newsletter: Sign up for daily or weekly

📈 Reach Marketers: Ad OptionsClassified Ads

🤝 Join our Slack: todayindigital.com/slack

🙂 Share: Tweet About Us Review Us Send Voicemail

🎤 Our Socials: LinkedIn TikTok • FB: Page/Group

👨🏻‍💼 Tod's Socials: Twitter LinkedIn TikTok

------------------------------------

🎒UPGRADE YOUR SKILLS

Inside Google Ads with Jyll Saskin Gales

Foxwell Slack Group and Courses

👍 TOOLS WE RECOMMEND

Social media mgmt: Sprout Social and Agorapulse

• Marketing tools: Appsumo

• Podcast recording: Riverside.FM

------------------------------------

💡 MARKETING SPOTLIGHT 💡

SARAL helps DTC ecommerce brands manage influencer campaigns.

It makes influencer marketing as simple as 1 – 2 – 3:

1. Find creators on Tiktok, Youtube, and Instagram

2. Reach out to them to build relationships

3. Monetize your relationships

They have a no-card-upfront 7-day free trial to test the product out.

Try Saral Now for Free

Some links in these show notes may provide affiliate revenue to us.

------------------------------------

Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

Our Sponsors:* Get 15% off your next gift at uncommongoods.com/TODAY.Privacy & Opt-Out: https://redcircle.com/privacy

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