One of my Media Mentoring Program clients wanted to know more about how I repurpose my content, so here we go!

Last year, I approached content with a podcast first in mind. This year, I’m going YouTube first.

1. Audio is pulled from the YouTube video for my podcast on Become a Media Maven.

2. I pull a few one-minute snippets from the YouTube video to post short videos.

3. My assistant pulls the show notes and creates a blog post on MediaMavenAndMore.com.

4. My assistant creates a pin that leads to those show notes on my Pinterest. 

5. Create multiple eye-catching text copy with the help of Justin Welsh’s Content Operating System.

6. Add images to the multiple text posts. Then, you can post it on Instagram too.

7. Add videos to multiple text posts. Then, you can post it on Instagram AND TikTok. You can use stock video or take a video of yourself using a SwitchPod.

8. Create a carousel of images for a “5 tips” or “7 ways to” post to scroll through.

Click here to try Canva Pro for free.

So now we have created a:

1. YouTube video

2. Podcast

3. Blog Post

4. Pin that leads to the blog post

5. Multiple text posts

6. Multiple image posts

7. Multiple video posts

8. Carousel posts

from just one core content creation session.

I batch the content create sessions, then spend part of a day recreating all the content.

I just use a Google spreadsheet to keep track of it all and use Agorapulse to set it in the queue and forget it. 

If there is a way I can further repurpose and I didn’t mention it here, let me know!

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