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This week on Mamamia's No Filter, Mia Freedman speaks to P.E Nation's Pip Edwards.
If you believe certain tabloids and websites, you'd be forgiven for thinking Pip Edwards is simply a socialite, an influencer, and the ex-girlfriend of a famous cricketer. But in reality, she's a successful businesswoman, a fashion mogul, and a single mum to her 16 year old son. And she's ready to talk.
In this conversation, she opens up about her business P.E Nation, life as a single mum and reality of co-parenting, and why she hasn't felt 'safe' in any of her relationships so far.
This is Pip Edwards story.
THE END BITS:
With thanks to Pip Edwards.
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au
Need more lols, info, and inspo in your ears? Find more Mamamia podcasts here.
CREDITS:
Host: Mia Freedman. You can find Mia on Instagram here and get hermanage.com/subscribe?u=cdf05e38a4d14a4b3395981fd&id=b221ffc9e1"> newsletter here.
Executive Producer: Elissa Ratliff
Producer: Emmeline Peterson
Audio Producer: Madeline Joannou
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.
Just by reading or listening to our content, you’re helping to fund girls in schools in some of the most disadvantaged countries in the world - through our partnership with Room to Read. We’re currently funding 300 girls in school every day and our aim is to get to 1,000. Find out more about Mamamia at mamamia.com.au
Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe
See omnystudio.com/listener for privacy information.
Quitting your day job. It's something most Lady Startups will have to do... eventually.
Our guest today, Alana had actually tried to quit her fulltime job and it didn't work. Soon after quitting she got a job offer for a gig that sounded too good to be true and went straight back to her corporate life in pharmaceuticals.
But this time, she didn't love it.
So finally after years of brainstorming she made the leap and founded Eye Heart Science, a fast growing science education business based in Sydney.
Today, Eye Heart Science is in 40 schools and Alana has a team behind her bringing fun science based classes to kids across greater Sydney.
So what I want to know is, how did she go about creating an education based business? and and how did she upscale her business, when in the beginning it was just her teaching science to kids after school?
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Tell us what you think about Lady Startup Stories via our survey and you could go in the running to win one of six $100 Gift Vouchers!
Want to start your own business but stuck on the idea? Try the Lady Startup Idea Kickstarter on ladystartup.com.au
CREDIT
Host: Shazzy Hunt
Guest: Dr Alana Wylie, Founder Eye Heart Science
Audio Production: Rhiannon Mooney
Are you busting to start your own business but you don’t know where to start? Get info about The Lady Startup Activation Plan here... https://www.ladystartup.com/pages/waitlist/
Want insider tips and tricks for your business direct from Mia Freedman each week? Get the free Lady Startup newsletter here... https://www.ladystartup.com.au/
Want to help lift other women higher and maybe get a boost for your biz? Follow us on Instagram… https://www.instagram.com/ladystartups/
Looking for a community of kickass Lady Startups (and other women who want to start businesses)? We have a free one for you right here... https://www.facebook.com/ladystartups/
Need more lols, info and inspo in your ears? Find more Mamamia podcasts here... https://www.mamamia.com.au/podcasts/
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.
Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe
See omnystudio.com/listener for privacy information.
Lady Startup Academy is out now! Listen wherever you get your pods
Tax time, it's something we all dread and probably try not to think about.
But with June 30 around the corner, unfortunately it's time to start thinking about our taxes and how we can do more efficiently.
On today's episode Anaita shares with us her best tips for any business starting out at tax time, she shares the resources and programs she relies on and how to stay on top of your books all year round.
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You can find out how to how to register you business on www.ladystartup.com
Trying to determine if you're business is considered a hobby or a business? Head to www.ato.go.au
You can find the ATO's Small Business Tax Time Toolkit at www.ato.gov.aubusiness.pdf%C2%A0">
For Bookkeeping we recommend myob and xero
CREDIT
Host: Anaita Sarkar, CEO & Co-Founder Of Hero Packaging
Producer: Mikayla Floriano & Susannah Makin
Audio Production: Madeline Joannou
Are you a business owner ready to take the next step? Check out our online courses for all types sizes and stages of business here…https://www.ladystartup.com/pages/courses
Want insider info for running your business direct from the Lady Startup Academy Team each week? Join our FREE newsletter here... https://www.ladystartup.com/pages/lady-startup-insider
Looking for tips and tricks to grow your business on the daily? Follow Lady Startup on Instagram here… https://www.instagram.com/ladystartups
Need a community of female business owners to bounce ideas off and ask questions? Join our FREE group right here... https://www.facebook.com/groups/LadyStartUp
For more Lady Startup in your ears, listen to Shazzy Hunt interview inspirational female founders and women running their own show on Lady Startup Stories. Listen here https://www.mamamia.com.au/podcasts/lady-startup/
Need more lols, info and inspo in your ears? Find more Mamamia podcasts here... https://www.mamamia.com.au/podcasts
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.
Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe
See omnystudio.com/listener for privacy information.
Lady Startup Academy is out now! Listen wherever you get your pods
What's the best way to launch a product?
Should you go all out guns blazing or slowly introduce it your customers? Choosing the best type launch for your business is personal. But getting it right is the hard part.
Thankfully, Anaita share's her best kept secrets for successfully launching a new product she unpacks how to know what's right for your business and how to go about it.
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Join our email marketing course online www.ladystartup.com/courses/email-marketing
Looking for Project management tools? Try monday.com/ or asana.com/
CREDIT
Host: Anaita Sarkar, CEO & Co-Founder Of Hero Packaging
Producer: Mikayla Floriano & Susannah Makin
Audio Production: Madeline Joannou
Are you a business owner ready to take the next step? Check out our online courses for all types sizes and stages of business here…https://www.ladystartup.com/pages/courses
Want insider info for running your business direct from the Lady Startup Academy Team each week? Join our FREE newsletter here... https://www.ladystartup.com/pages/lady-startup-insider
Looking for tips and tricks to grow your business on the daily? Follow Lady Startup on Instagram here… https://www.instagram.com/ladystartups
Need a community of female business owners to bounce ideas off and ask questions? Join our FREE group right here... https://www.facebook.com/groups/LadyStartUp
For more Lady Startup in your ears, listen to Shazzy Hunt interview inspirational female founders and women running their own show on Lady Startup Stories. Listen here https://www.mamamia.com.au/podcasts/lady-startup/
Need more lols, info and inspo in your ears? Find more Mamamia podcasts here... https://www.mamamia.com.au/podcasts
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.
Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe
See omnystudio.com/listener for privacy information.
Lady Startup Academy is out now! Listen wherever you get your pods
A virtual assistant.
You've probably heard of them, but have no idea how they actually work.
On today's episode Anaita tackles why a virtual assistant could transform your business for the better. She walks us through how to find one, how to assign tasks and what a reasonable rate is.
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Check out our Virtual Assistant Job Description on www.etsy.com.au
Join the Lady Startup Lounge Group on www.facebook.com
You can find Virtual Assistants in the Philippines on www.onlinejobs.ph/
CREDIT
Host: Anaita Sarkar, CEO & Co-Founder Of Hero Packaging
Producer: Mikayla Floriano & Susannah Makin
Audio Production: Madeline Joannou
Are you a business owner ready to take the next step? Check out our online courses for all types sizes and stages of business here…https://www.ladystartup.com/pages/courses
Want insider info for running your business direct from the Lady Startup Academy Team each week? Join our FREE newsletter here... https://www.ladystartup.com/pages/lady-startup-insider
Looking for tips and tricks to grow your business on the daily? Follow Lady Startup on Instagram here… https://www.instagram.com/ladystartups
Need a community of female business owners to bounce ideas off and ask questions? Join our FREE group right here... https://www.facebook.com/groups/LadyStartUp
For more Lady Startup in your ears, listen to Shazzy Hunt interview inspirational female founders and women running their own show on Lady Startup Stories. Listen here https://www.mamamia.com.au/podcasts/lady-startup/
Need more lols, info and inspo in your ears? Find more Mamamia podcasts here... https://www.mamamia.com.au/podcasts
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.
Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe
See omnystudio.com/listener for privacy information.
Lady Startup Academy is out now! Listen wherever you get your pods
Price increases are inevitable.
But nailing them, well that's the tricky part.
On today's episode Anaita discusses why Go-To's approach to price increases is a lesson for every business.
Plus, she shares with us three ways to hike up prices without killing sales.
THE END BITS
You can find out more about the Lady Startup Rocket Plan on www.ladystartup.com
CREDIT
Host: Anaita Sarkar, CEO & Co-Founder Of Hero Packaging
Producer: Mikayla Floriano & Susannah Makin
Audio Production: Madeline Joannou
Are you a business owner ready to take the next step? Check out our online courses for all types sizes and stages of business here…https://www.ladystartup.com/pages/courses
Want insider info for running your business direct from the Lady Startup Academy Team each week? Join our FREE newsletter here... https://www.ladystartup.com/pages/lady-startup-insider
Looking for tips and tricks to grow your business on the daily? Follow Lady Startup on Instagram here… https://www.instagram.com/ladystartups
Need a community of female business owners to bounce ideas off and ask questions? Join our FREE group right here... https://www.facebook.com/groups/LadyStartUp
For more Lady Startup in your ears, listen to Shazzy Hunt interview inspirational female founders and women running their own show on Lady Startup Stories. Listen here https://www.mamamia.com.au/podcasts/lady-startup/
Need more lols, info and inspo in your ears? Find more Mamamia podcasts here... https://www.mamamia.com.au/podcasts
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.
Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe
See omnystudio.com/listener for privacy information.
Lady Startup Academy is out now! Listen wherever you get your pods
When you're starting out it can feel like you're burning money.
So are there any parts of your business that you can afford to save on?
In today's episode Anaita walks us through the three ways startups can save cash. Plus we reached out to the Lady Startup village for their best savings hacks.
THE END BITS
Listen back to our episode on influencer marketing on www.mamamia.com.au
You can find the our 30 Minute Perfect PR Pitch on www.ladystartup.com
CREDIT
Host: Anaita Sarkar, CEO & Co-Founder Of Hero Packaging
Producer: Mikayla Floriano & Susannah Makin
Audio Production: Madeline Joannou
Are you a business owner ready to take the next step? Check out our online courses for all types sizes and stages of business here…https://www.ladystartup.com/pages/courses
Want insider info for running your business direct from the Lady Startup Academy Team each week? Join our FREE newsletter here... https://www.ladystartup.com/pages/lady-startup-insider
Looking for tips and tricks to grow your business on the daily? Follow Lady Startup on Instagram here… https://www.instagram.com/ladystartups
Need a community of female business owners to bounce ideas off and ask questions? Join our FREE group right here... https://www.facebook.com/groups/LadyStartUp
For more Lady Startup in your ears, listen to Shazzy Hunt interview inspirational female founders and women running their own show on Lady Startup Stories. Listen here https://www.mamamia.com.au/podcasts/lady-startup/
Need more lols, info and inspo in your ears? Find more Mamamia podcasts here... https://www.mamamia.com.au/podcasts
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.
Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe
See omnystudio.com/listener for privacy information.
Lady Startup Academy is out now! Listen wherever you get your pods
TikTok isn't just about dancing.
In 2022 over 66% of TikTok users are over the age of 18 and on average they open the app 16 times a day.
Being an early adaptor is key to get your business out there on any new platform. But understandably starting out on TikTok can be really daunting.
On today's episode Anaita shares her tips for going viral on TikTok, how to plan your content and the key to getting your business on the fyp.
THE END BITS Our 30 Day Content Calendar can be found at www.ladystartup.com/pages/content-calendar And you can follow Lady Startup on TikTok here and Anaita here.
CREDIT
Host: Anaita Sarkar, CEO & Co-Founder Of Hero Packaging
Producer: Mikayla Floriano & Susannah Makin
Audio Production: Madeline Joannou
Are you a business owner ready to take the next step? Check out our online courses for all types sizes and stages of business here…https://www.ladystartup.com/pages/courses
Want insider info for running your business direct from the Lady Startup Academy Team each week? Join our FREE newsletter here... https://www.ladystartup.com/pages/lady-startup-insider
Looking for tips and tricks to grow your business on the daily? Follow Lady Startup on Instagram here… https://www.instagram.com/ladystartups
Need a community of female business owners to bounce ideas off and ask questions? Join our FREE group right here... https://www.facebook.com/groups/LadyStartUp
For more Lady Startup in your ears, listen to Shazzy Hunt interview inpsirational female founders and women running their own show on Lady Startup Stories. Listen here https://www.mamamia.com.au/podcasts/lady-startup/
Need more lols, info and inspo in your ears? Find more Mamamia podcasts here... https://www.mamamia.com.au/podcasts
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.
Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe
See omnystudio.com/listener for privacy information.
Lady Startup Academy is out now! Listen wherever you get your pods
How do you get the most out of your influencer marketing?
Do you have lots of success with gifted campaigns? Or do you prefer to go through an agency?
Deciding what's right for your business is really tricky, which is why on today's episode Anaita breaks down three different types of influencer marketing on offer.
Plus she shares her own experiences and what's really worked for her business.
THE END BITS
Our full guide for working with influencers can be found on www.ladystartup.com.au
CREDIT
Host: Anaita Sarkar, CEO & Co-Founder Of Hero Packaging
Producer: Mikayla Floriano & Susannah Makin
Audio Production: Madeline Joannou
Are you a business owner ready to take the next step? Check out our online courses for all types sizes and stages of business here…https://www.ladystartup.com/pages/courses
Want insider info for running your business direct from the Lady Startup Academy Team each week? Join our FREE newsletter here... https://www.ladystartup.com/pages/lady-startup-insider
Looking for tips and tricks to grow your business on the daily? Follow Lady Startup on Instagram here… https://www.instagram.com/ladystartups
Need a community of female business owners to bounce ideas off and ask questions? Join our FREE group right here... https://www.facebook.com/groups/LadyStartUp
Need more lols, info and inspo in your ears? Find more Mamamia podcasts here... https://www.mamamia.com.au/podcasts
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.
Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe
See omnystudio.com/listener for privacy information.
Lady Startup Academy is out now! Listen wherever you get your pods
Okay so you've got an idea for a product, but how do you even get it made?
Do you contact manufacturers? Do you need to make a prototype? and how much does it all cost?
On today's episode Anaita walks us through the five steps and questions you need to consider when it comes to manufacturing.
Plus she'll help you decide what is right for your business!
THE END BITS
If you're having trouble deciding if you want to manufacture on or off shore visit www.ladystartup.com for more details!
CREDIT
Host: Anaita Sarkar, CEO & Co-Founder Of Hero Packaging
Producer: Mikayla Floriano & Susannah Makin
Audio Production: Madeline Joannou
Are you a business owner ready to take the next step? Check out our online courses for all types sizes and stages of business here…https://www.ladystartup.com/pages/courses
Want insider info for running your business direct from the Lady Startup Academy Team each week? Join our FREE newsletter here... https://www.ladystartup.com/pages/lady-startup-insider
Looking for tips and tricks to grow your business on the daily? Follow Lady Startup on Instagram here… https://www.instagram.com/ladystartups
Need a community of female business owners to bounce ideas off and ask questions? Join our FREE group right here... https://www.facebook.com/groups/LadyStartUp
For more Lady Startup in your ears, listen to Shazzy Hunt interview inpsirational female founders and women running their own show on Lady Startup Stories. Listen here https://www.mamamia.com.au/podcasts/lady-startup/
Need more lols, info and inspo in your ears? Find more Mamamia podcasts here... https://www.mamamia.com.au/podcasts
Feedback? We’re listening! Call the pod phone on 02 8999 9386 or email us at podcast@mamamia.com.au
Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander cultures.
Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe
See omnystudio.com/listener for privacy information.
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