Payal and Kajal Vitha left their jobs in tech to follow their hearts and start their own jewelry business. Their goal? To make Sonu Company the premier engagement ring destination for this generation.

We're talking about their appearance on Indian Matchmaker, what it's like working with family, and tips for keeping your ring sparkling.

Have you ever done something you didn't want to do — and it turned out to be an incredible decision?

Holly Curby is no stranger to finding inspiration in all kinds of people and places, but she never expected to be an entrepreneur or write a book. Now, she's done both and is thriving.

We're talking about her unexpected business growth and her book journey, from writing to a deeply personal cover. Plus, her top tools and how you can find a mentor who's right for you.

Learn more about Holly at hollycurby.com.

Mike Fata was raised by a poor single mother, dropped out of school as a teenager, lost more than 100 pounds, and started a business in the hemp food space. A few years ago, he sold that business for nearly half a billion dollars.

Mike will be the first to tell you that his journey isn't the "typical" one, but it's a great reminder that success comes in all different shapes and forms. Now, Mike works with entrepreneurs across a variety of industries, helping them grow their businesses while offering advice and resources. His goal? To empower people to structure their best day ever and enjoy life as an entrepreneur.

His new book, Grow: 12 Unconventional Lessons for Becoming an Unstoppable Entrepreneur, looks at his story and shares how you too can have your best day ever — whatever that looks like for you.

Pick up a copy of Grow here.

You may have noticed we’re in the middle of March, which means it’s time for the greatest time of the sports year — March Madness.

It can seem daunting to fill out a bracket, particularly if you haven’t watched a lick of basketball all year. But there’s good news: It’s equally as difficult to fill out a bracket even if you have watched many basketball games.

Luckily, Chris Hayes and I are here to help you fill out your bracket. We share some actual basketball data, but more importantly, we break down schools based on mascots, hairstyles, and much more.

People are often surprised to learn that I host multiple podcasts. Perhaps my self-promotion skills need a bit of work…in any case, I am, in fact, a multi-podcast connoisseur. My other current show is called Sports R Dumb; each episode dives into a silly element of sports.

It may seem like there’s not a ton of crossover between a sports-centric show and a show about building a brand. But Good People, Cool Things has always been about education, too. I want you to walk away from any given episode having learned at least one new thing (and hopefully smiling once or twice along the way).

So, in the spirit of education, today’s episode is a feature of Sports R Dumb. Learn all about the very silly ways professional athletes — and every day, normal people — can be fined.

If you enjoy Sports R Dumb, feel free to listen to additional episodes here or follow the show on Instagram.

Over 106 million people in the United States live in designated disaster areas, with millions more around the world. Flooding, earthquakes, fires, and other natural disasters can devastate miles of land and uproot families in one fell swoop.

Trying to get back on your feet after experiencing something like that can be overwhelming. Russell Tuchman and Adrian Baker-Kang started Rebuildee as a way to help. Think of Rebuildee as a cross between GoFundMe and a wedding registry — only for disaster recovery.

We're talking about how they've grown the company, why user experience is so important, and what's often underlooked in the face of disaster recovery.

Many people dream about starting a business, but not everyone will actually make it happen. Fewer still start a business with family, even though it can be a super rewarding experience.

Well, the Painter Sisters, Stephanie and Hayley, ain't your average dreamers that rest on their laurels. They get stuff DONE — like getting their Painterland Sisters Organic Skyr Yogurt into stores across the nation — and they're hoping to educate people about farming and agriculture along the way.

We're chatting about how they've grown their business, working together as sisters, and a photoshoot that went terribly awry.

As a late 80s baby, I'm technically more of a kid of the 90s. Yet I know my birth decade has plenty of magical moments and pop culture touchstones that will live on forever.

Chris Clews is a speaker and author of multiple books, most recently Raised on The '80s: 30+ Unexpected Life Lessons from the Movies and Music That Defined Pop Culture’s Most Excellent Decade. He knows just how important the decade was and all the valuable lessons it can teach us.

We're talking about the top takeaways from the 80s, what it's like to become an entrepreneur later in life, and what relics need to come back in modern times.

During the pandemic, many people decided to start businesses. No time commuting and sitting in traffic? Sign me up for that extra time! Beth Geddio was among that group, though her company, State of Being, was born out of frustration.

Today, Beth is all-in on State of Being, which pairs scented candles with positive affirmations. There's a lot of chaos in the world, so having something soothing and restorative is quite lovely.

Beth shares what she's learned along her entrepreneurial journey, marketing strategies that did — and didn't — work, and the best compliment she's ever received.