Podknife - Why You Choose the Brands You Do by 60-Second Mind

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Why You Choose the Brands You Do

Podcast |: 60-Second Mind
Publisher |: Scientific American
Media Type |: audio
Podknife tags |: Science & Medicine,; Technology
Categories Via RSS |: Science & Medicine,; Technology
Publication Date |: Aug 26, 2012
Episode Duration |: 00:01:30

A recent study finds that we might often choose brands and products for reasons that have nothing to do with the actual brand or product. Christie Nicholson reports

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