Podknife - Why X's Decision Today Might Be the End of the Platform by Today in Digital Marketing

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Why X's Decision Today Might Be the End of the Platform

Podcast |: Today in Digital Marketing
Publisher |: Tod Maffin
Media Type |: audio
Podknife tags |: Business,; Management & Marketing,; Social Media
Categories Via RSS |: Business,; Marketing,; News,; Tech News
Publication Date |: Nov 20, 2023
Episode Duration |: 00:08:24

Description
iTunes Summary

X gives up on brand safety auditing as some of its most important advertisers bail out. TikTok adds a new metric as marketers spend more there. The one product they said would never be sold on Amazon will be sold there next year. And sometimes the little things mean the most: A tiny but very helpful change is coming to Google’s Performance Max campaigns.

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