The latest episode of the SaaS Revolution Show sees Natasha Ratanshi-Stein, Founder at Surfboard, join our host Alex Theuma to give us her take on when (and why!) a SaaS startup should start to build a brand.
Natasha shares:
🏄 Surfboard’s founding story
🏄 The key lessons learnt from building Surfboard
🏄 Advice for other solo founders who are just starting out
🏄 How they’ve built a brand that truly connects with customers - and some of those tangible results
🏄 If building a brand helps with hiring
🏄 A sneak peek into her SaaStock 2022 speaking topic! 🤫
And more!Check out the other ways SaaStock is serving SaaS founders
🇺🇸 SaaStock USA 2025: 13-15 May 2025 | Austin, Texas. Connect, learn and
thrive at the leading conference for B2B SaaS Founders, Operators and
Investors from Pre-Seed to Series C.
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https://ti.to/saastock/saastock-usa-2025)
🇮🇪 SaaStock Europe 2025: 12-14 October 2025 | Dublin, Ireland. "The best
SaaS conference for founders, execs & investors in Europe, period." -
Christoph Janz, Partner, Point Nine.
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https://share.hsforms.com/1FbUpCXpJT8um3MehUUYcAg3upof)
🤝 SaaStock Founder Membership: A private members group of B2B SaaS
founders between $100K - $10M ARR who are committed to growth and
helping others (
https://www.saastock.com/founder-membership/)
🌎 SaaStock Local: Monthly meet-ups in cities all around the world,
bringing together SaaS enthusiasts and experts to discuss the most
pressing topics in SaaS (
https://local.saastock.com/home)
The latest episode of the SaaS Revolution Show sees Natasha Ratanshi-Stein, Founder at Surfboard, join our host Alex Theuma to give us her take on when (and why!) a SaaS startup should start to build a brand.
Natasha shares:
🏄 Surfboard’s founding story
🏄 The key lessons learnt from building Surfboard
🏄 Advice for other solo founders who are just starting out
🏄 How they’ve built a brand that truly connects with customers - and some of those tangible results
🏄 If building a brand helps with hiring
🏄 A sneak peek into her SaaStock 2022 speaking topic! 🤫
And more!