Episode 32 – the structure and strategy of your business are the LEAST interesting parts.

You create an offer, your offer determines what you talk about and to who…you choose where to show up based on where your people are and your preferences. You practice converting.

This seems simple. But we both know it’s not.

The reason it’s not actually though is THE MIND.

It takes that simplicity and scrambles it up like eggs in a hot pan.

Suddenly you’re not sure you’re an expert, you’re confused about what and where to be focusing and you’re doing so much stuff you can’t even fathom adding more to the list.

You’re exhausted.

You feel bad a lot. (overwhelmed, unsure, nervous, inadequate)

And the brain wants somewhere to place that blame so it can STOP it…

And so it blames “building a business” or “people don’t want this”.

In episode 32 of the Build Your Coaching Business podcast…I share what mindset tangibly looks like in your business.

I show you how a simple thought like “I don’t know if I can get it all done” snowballs into doing strange things that don’t get the list done…plus the exact questions I used to shift my mind out of this space and into one that gets me the results I want.