With Fitbit and 7 minute workout being some of the top skills in voice, it's no wonder the fitness industry is taking notice of voice. On this episode Keri Roberts chats with Bryan K O'Rourke, an executive, advisor, board director, author, investor and keynote speaker with a focus on brand strategy and technology for fitness brands. Bryan talks about how voice is impacting the fitness industry, how it's being used now and will be used in the future, what brands in the fitness space need to be thinking about when it comes to their voice strategy and which countries have been adopting voice the fastest.

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