Here's the thing. Where it comes to OMPH-ing up visibility? Visual, a lot of the time is what will grab attention and have you stopping the scroll. Pair that with powerful language? And that drives it home by grabbing attention, creating connection, and inviting sales. In this episode I bring in WYW Alumni Kelly, to share how the two collide, why she joined WYW despite being a brand designer and strategist herself, and how understanding the verbal elements of brand has helped not just her, but her clients too.

Follow Kelly here: @ko_studio

To celebrate the launch of WYW 2.0, happening 24th of May, if you subscribe, love the episode, and leave us a review? Hit screenshot and email it to hello@wordfettigroup.com for your chance to win 1 of 3 $150 USD vouchers with us to apply to WYW 2.0. (Winners will be drawn at random on 15th of May)

Want 7 copy hacks to boost your conversions? Yeah you do. Get it here: www.wordfettigroup.com/copyhacks

For more BTS, follow me on @anitasiek and the team at @wordfetti