What is the journalism culture in Vietnam? What role does Sweden play in the transformation of Vietnamese journalism? How has Swedish media aid fulfilled its political aim to contribute to the democratic development of media in Vietnam? Andreas Mattsson speaks about how two media aid projects from Sweden were used to intervene in the development of journalism in Vietnam between 1993 and 2007. In a conversation with Joanne Kuai, PhD candidate at Karlstad University, Sweden and an affiliated PhD student at NIAS, Andreas Mattsson talks about how the Swedish media aid intervened in the Vietnamese media by contributing to a technological transition of journalism although the training in newsroom management and media ethics were challenged by conflicting journalism ideology and social norms. Drawing from interviews with Swedish trainers from the media aid projects and informed by his analysis of project documents that provide first-hand information from a period when Vietnamese journalism underwent a dramatic transition towards the digitalized media system existing today, Andreas Mattsson hopes to contribute to de-colonialize media theory to rethink the development of journalism in the Global South. Andreas Mattsson is a lecturer and program director at the School of Journalism at the Department of Communication and Media, Lund University. He is also a PhD student at the Faculty of Social Sciences at the University of Helsinki and an affiliated researcher at the Swedish South Asian Studies Network (SASNET) at Lund University. He has conducted research and taught about journalism practice and digital technology from a comparative international perspective. Besides his university assignments, he works as a freelance journalist for various Swedish and Nordic newspapers and magazines. The Nordic Asia Podcast is a collaboration sharing expertise on Asia across the Nordic region, brought to you by the Nordic Institute of Asian Studies (NIAS) based at the University of Copenhagen, along with our academic partners: the Centre for East Asian Studies at the University of Turku, Asianettverket at the University of Oslo, and the University of Helsinki. We aim to produce timely, topical and well-edited discussions of new research and developments about Asia. About NIAS: http://www.nias.ku.dk/ Transcripts of the Nordic Asia Podcasts: http://www.nias.ku.dk/nordic-asia-podcast Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/southeast-asian-studies