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The Social Media Success Framework
Publisher |
Andréa Jones
Media Type |
audio
Categories Via RSS |
Business
Management
Marketing
Publication Date |
Sep 15, 2020
Episode Duration |
00:28:06

2020 has tested how every business connects with clients, and social media has proven itself as a reliable and impactful resource over and over again. Want to make sure you’re leveraging social media in the most meaningful way possible? Learn the 4 stages of my Social Media Success Framework to improve your social media strategy now!       

 

In this podcast episode, I share: 

  • Why you want to start with the end in mind when building your social media strategy 
  • The power of knowing your preferences and creating a balance for your social media strategy   
  • 4 Stages of Social Media Success Framework:

               Stage 1 = Build 

  • 3 W’s: What do you sell? Who is it for? Why does it matter?
  • Focusing on the transformation you offer
  • Understanding next steps, lead magnets, sales funnels, and your last step for clients
  • What your digital brain entails and why it’s important for your business

               Stage 2 = Create 

  • Foundational Content
  • 5 Pillars of Content 
  • Helpful Savvy Social Podcast episodes about posting, scheduling, captions 

                Stage 3 = Grow 

  • Savvy Engagement Growth Recipe: Liking, Commenting, Follow, Direct Message
  • Tips for networking and starting genuine conversations on social media 
  • How to make the most of your time on social media 

                Stage 4 = Accelerate  

  • Paid advertising  
  • Facebook Groups and whether or not to create your own  
  • Leveraging other networks to build collaborations
  • Podcast Guesting opportunities       
  • Outsourcing your social media

 

Memorable Quotes:

  • “When we look at other people’s social media accounts, we see the tree and we don’t see the seed they started with.” 
  • “Social media is nutrients for our business; it’s something we have to keep doing.”
  • “Whether you have a product or service—whatever your offer is—focus on the transformation.” 
  • “Your digital brain is where your concepts live.”
  • “A good rule of thumb is if you wouldn’t say it to someone randomly in Starbucks, don’t say it on social media.” 

 

Links Mentioned:

Get 100 Followers in 10 Days Challenge 

My Agency Vista Profile

OnlineDrea YouTube Channel

Free Course: Social Media Success Framework

Episode 83—Writing Promotional Social Media Captions 

Episode 70—Planning Your Social Media Posts

Episode 103—Pros and Cons of Starting a Facebook Group

Trello

Asana 

 

This Episode Is Made Possible By:

  • Traject Social: The world’s most complete social media management platform and my social media management tool of choice.
  • Agency Vista: Your work and experience will take center stage. And we're proud of the work we do. 
  • Savvy Social School: Everything you need to increase visibility, growth, and engagement on social media

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