In this episode of the SaaS Revolution Show, our host Alex Theuma is joined by Zandra Moore, Co-founder and CEO of Panintelligence, who shares the six secrets of SaaS success. "That ideal customer profile. So we have ten characteristics on what looks like a good customer - if they don't fit those, they don't go into the funnel. Constantly making sure that we're looking. And whilst that isn't a measure, it's actually something that we use to measure the quality of our pipeline." Zandra shares: • Her journey from employment into self employment • Solving a problem: drawing data out of cloud based systems • The story of their management buyout (including carrying the server across a car park!) • Raising $4.5M in 2019 through private equity and VC • The importance of getting product market fit right • Why there's a fundamental pipeline issue in the (low) amount of females in tech, and ways to improve that and more!Check out the other ways SaaStock is serving SaaS founders 🇺🇸 SaaStock USA 2024: 1500+ B2B SaaS founders, investors and operators are joining us in the 'Silicon Hills' of Austin, Texas for three days of SaaS magic (https://www.saastock.com/saastock-usa/) 🇮🇪 SaaStock Dublin 2024: The largest concentration of SaaS decision makers in one place for three days of networking, connecting, and learning all things SaaS (https://www.saastock.com/saastock-2024/) 🤝 SaaStock Founder Membership: A private members group of B2B SaaS founders between $100K - $10M ARR who are committed to growth and helping others (https://www.saastock.com/founder-membership/) 🌎 SaaStock Local: Monthly meet-ups in cities all around the world, bringing together SaaS enthusiasts and experts to discuss the most pressing topics in SaaS (https://local.saastock.com/home