Passion for the industry can drive long-term success and satisfaction, even when challenges arise. In this episode, Marnina Diprose, a dermal clinician turned tech founder of Digital Health Co and DermHealth.co, shares how her entrepreneurial journey led her to create a niche marketing agency for skin and wellness businesses. She discusses the benefits of focusing on a specific industry, which allows her team to streamline operations and deliver tailored solutions. Marnina emphasizes the importance of making it easy for clients to book services online and that clear calls to action are crucial for converting website visitors into customers. She also reflects on the challenges of remote teamwork and the importance of weekly meetings to maintain alignment and culture.  Tune in and learn practical tips for creating an effective online presence in the healthcare industry! Resources:  Connect and follow Marnina Diprose on LinkedIn. Discover more about DermHealth.Co on their LinkedIn. Listen to the DermHealth.Co Podcast here, visit their website, and their Instagram. Learn more about Digital Health Co on their Instagram and website.