There is a big difference between how you market yourself as a product-based business versus a digital course creator versus a service-based business. In this episode, I bring in Lisa Bryne, an e-commerce marketing coach to chat through the marketing mix you need as an e-commerce biz, the biggest difference between service vs product based marketing and HOW you can lean into a powerful organic marketing strategy (and doesn't have to hurt the purse strings) to get in front of the right eyeballs.

Enjoyed this episode? Make sure you tag myself @anitasiek and Lisa at @lisabyrnemarketing with your biggest takeaway.

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