Podknife - The Murky Metrics of Podcast Success by The Town with Matthew Belloni

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The Murky Metrics of Podcast Success

Podcast |: The Town with Matthew Belloni
Publisher |: The Ringer
Media Type |: audio
Podknife tags |: Business,; Hollywood,; Interview,; Society & Culture
Categories Via RSS |: Society & Culture
Publication Date |: Dec 05, 2023
Episode Duration |: 00:32:25

Matt is joined by Bloomberg’s Ashley Carman to discuss the state of the podcast industry and its struggle to reach profitability despite its growth. They talk about the murky metrics for success, the era of companies going “all in” on celebrity podcasts, the comedy podcaster boom, Spotify vs. Apple vs. YouTube, and the rise of the video podcast. Matt finishes the show with a prediction about the future of streamer bundling. For a 20 percent discount on Matt’s Hollywood insider newsletter, ‘What I’m Hearing ...,’ click here. Email us your thoughts! thetown@spotify.com Host: Matt Belloni Guest: Ashley Carman Producer: Craig Horlbeck and Jessie Lopez Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices

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