Hello beautiful Woman Inc. Listeners! My guest this week is Beth Porter, Co-Founder and Chief Product Officer of Sweet Nothings, a plant-based, organic, no sugar added delicious snack. As a busy entrepreneur and parent, Beth was always looking for convenient snacks that were healthy, yet still delicious. Fruit and nuts are the obvious choice for health and convenience, but they get boring day after day. I can attest— I have bags in my kitchen that I haven’t opened for a little longer than I’m willing to admit in this moment. Smoothies were a tasty and popular option with her family, but the prep, mess and cleanup were far from convenient. There might be nothing I hate more than cleaning a blender. I will buy a $20 smoothie before I clean I blender, but that might be a bigger problem for another time.  She started experimenting with how to make fruits, nuts, and seeds in a new format— a smoothie-like blend, frozen in a cup for later, while maintaining a texture that felt indulgent like ice cream. After mastering the product at home, she brought the product to her community and knew then that she needed to share it with the world. Her passion and care for the product she has created is so evident in this episode which is generally a theme amongst the most successful entrepreneurs I interview.  If you haven’t tried Sweet Nothings I am completely obsessed. Beth brings so much knowledge and inspiration to this episode and I can’t wait for you guys to hear.  Now, let’s get over to my conversation with Beth.