The Ad Discounts Will Continue Until Morale Improves
Publisher |
Tod Maffin
Media Type |
audio
Categories Via RSS |
Business
Marketing
News
Tech News
Publication Date |
Jul 26, 2023
Episode Duration |
00:10:11

Desperate times: Twitter slashes ad prices, while threatening its shrinking advertiser base. Google’s Dynamic Search Ads get an upgrade that is making media buyers nervous. Shopify launches a credit card for its merchants.

And on the ad-free Premium Podcast, which you can learn more about by tapping Go Premium in the Show Notes… Google wants you to move your Dynamic Search Ads and Display campaigns to Pmax. It’s optional right now, but for how much longer?

.

Thanks to our sponsors!

- Go to HelloFresh.com/digital16 and use code digital16 for 16 free meals plus free shipping

𝗚𝗢 𝗣𝗥𝗘𝗠𝗜𝗨𝗠!

Get these exclusive benefits when you upgrade:

✅ Listen ad-free

✅ Weekly Meta Ad platform updates with Andrew Foxwell

✅ Weekly Google Ad platform updates with Jyll Saskin Gales

Earlier episodes each day

Story links in show notes

✅ “Skip to story” audio chapters

✅ Member-exclusive Slack channels

✅ Marketing headlines each morning in Slack

30% off our Newsletter

✅ Back catalog of 30+ marketing science interviews

Discounts on marketing tools

✅...and a lot more!

Check it out: todayindigital.com/premium

.

🔘 Follow us on social media

🎙️ Subscribe free to our other podcast "Behind the Ad"

🆘 Need help with your social media? Check us out: engageQ digital

.

AI Tool Report

Learn AI in 5 Minutes a Day! 

We'll teach you how to save time and earn more with AI. Join 70,000+ free daily readers for trending tools, productivity-boosting prompts, the latest news, and more.

Check it out!

.

If you like Today in Digital Marketing, you’ll love Morning Brew.

Get smarter in 5 minutes (and it's free!)

There's a reason more than 4 million marketers and business people start their day with Morning Brew - the daily email that delivers the latest news from marketing to the ad business to social media. Business and marketing news doesn't have to be boring...make your mornings more enjoyable, for free.

Check it out!

.

💵 fi.com/todmaffin">Send us a tip

🤝 Join our Slack: todayindigital.com/slack

📰 Get the Newsletter: Click Here (daily or weekly)

📰 Get The Top Story each day on LinkedIn.

✉️ Contact Us: Email or Send Voicemail

⚾ Pitch Us a Story: Fill in this form

🎙️ Be a Guest on Our Show: Fill in this form

📈 Reach Marketers: Book Ad

🗞️ Classified Ads: Book Now

🙂 Share: Tweet About UsRate and Review

.

ABOUT THIS PODCAST

Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

.

🎒UPGRADE YOUR SKILLS

Inside Google Ads with Jyll Saskin Gales

Google Ads for Beginners with Jyll Saskin Gales

Foxwell Slack Group and Courses

 .

Some links in these show notes may provide affiliate revenue to us.

Our Sponsors:* Get 15% off your next gift at uncommongoods.com/TODAY.Privacy & Opt-Out: https://redcircle.com/privacy
Desperate times: Twitter slashes ad prices, while threatening its shrinking advertiser base. Google’s Dynamic Search Ads get an upgrade that is making media buyers nervous. Shopify launches a credit card for its merchants. And on the ad-free Premium Podcast, which you can learn more about by tapping Go Premium in the Show Notes… Google wants you to move your Dynamic Search Ads and Display campaigns to Pmax. It’s optional right now, but for how much longer? Our Sponsors: * Get 15% off your next gift at uncommongoods.com/TODAY. Privacy & Opt-Out: https://redcircle.com/privacy

Desperate times: Twitter slashes ad prices, while threatening its shrinking advertiser base. Google’s Dynamic Search Ads get an upgrade that is making media buyers nervous. Shopify launches a credit card for its merchants.

And on the ad-free Premium Podcast, which you can learn more about by tapping Go Premium in the Show Notes… Google wants you to move your Dynamic Search Ads and Display campaigns to Pmax. It’s optional right now, but for how much longer?

.

Thanks to our sponsors!

- Go to HelloFresh.com/digital16 and use code digital16 for 16 free meals plus free shipping

𝗚𝗢 𝗣𝗥𝗘𝗠𝗜𝗨𝗠!

Get these exclusive benefits when you upgrade:

✅ Listen ad-free

✅ Weekly Meta Ad platform updates with Andrew Foxwell

✅ Weekly Google Ad platform updates with Jyll Saskin Gales

Earlier episodes each day

Story links in show notes

✅ “Skip to story” audio chapters

✅ Member-exclusive Slack channels

✅ Marketing headlines each morning in Slack

30% off our Newsletter

✅ Back catalog of 30+ marketing science interviews

Discounts on marketing tools

✅...and a lot more!

Check it out: todayindigital.com/premium

.

🔘 Follow us on social media

🎙️ Subscribe free to our other podcast "Behind the Ad"

🆘 Need help with your social media? Check us out: engageQ digital

.

AI Tool Report

Learn AI in 5 Minutes a Day! 

We'll teach you how to save time and earn more with AI. Join 70,000+ free daily readers for trending tools, productivity-boosting prompts, the latest news, and more.

Check it out!

.

If you like Today in Digital Marketing, you’ll love Morning Brew.

Get smarter in 5 minutes (and it's free!)

There's a reason more than 4 million marketers and business people start their day with Morning Brew - the daily email that delivers the latest news from marketing to the ad business to social media. Business and marketing news doesn't have to be boring...make your mornings more enjoyable, for free.

Check it out!

.

💵 fi.com/todmaffin">Send us a tip

🤝 Join our Slack: todayindigital.com/slack

📰 Get the Newsletter: Click Here (daily or weekly)

📰 Get The Top Story each day on LinkedIn.

✉️ Contact Us: Email or Send Voicemail

⚾ Pitch Us a Story: Fill in this form

🎙️ Be a Guest on Our Show: Fill in this form

📈 Reach Marketers: Book Ad

🗞️ Classified Ads: Book Now

🙂 Share: Tweet About UsRate and Review

.

ABOUT THIS PODCAST

Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio

.

🎒UPGRADE YOUR SKILLS

Inside Google Ads with Jyll Saskin Gales

Google Ads for Beginners with Jyll Saskin Gales

Foxwell Slack Group and Courses

 .

Some links in these show notes may provide affiliate revenue to us.

Our Sponsors:* Get 15% off your next gift at uncommongoods.com/TODAY.Privacy & Opt-Out: https://redcircle.com/privacy

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