How do you keep up with everything you need to do as your author business grows? How do you decide what to focus on as the industry changes — and you change, too? Patricia McLinn discusses her challenges with a big backlist of books and a mature indie author business. In the intro, Self-publishing's ongoing evolution [frankfurt-book-fair-2023-self-publishing-s-ongoing-evolution.html" title="">Publishers Weekly]; Audiobooks on Spotify and how my listening behavior is changing [FindawayVoices]; Author ecosystems, and an overview on the Kickstart your book sales podcast. Plus, How to double down on being human: 5 ways to stand out in an age of AI; Writing the Shadow: Turn Your Inner Darkness Into Words; Let your dark horse run; Halloween Horror Bundle including Catacomb; The Wrong Planet autism book by Holger Nils Pohl; Join the community at Patreon.com/thecreativepenn Today's show is sponsored by ProWritingAid, writing and editing software that goes way beyond just grammar and typo checking. With its detailed reports on how to improve your writing and integration with Scrivener, ProWritingAid will help you improve your book before you send it to an editor, agent or publisher. Check it out for free or get 25% off the premium edition at www.ProWritingAid.com/joanna Patricia McLinn is the award-winning and multi-USA Today bestselling author of over 60 books across mystery, contemporary and historical romance, women's fiction, and nonfiction. You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below.  Show Notes * Dealing with difficulties of changing business technology * How to re-sane in a long-term author career * Streamlining, outsourcing, and letting go