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Spotify ad revenue to reach $2.1bn this year

Podcast |: Podnews Daily
Publisher |: Podnews LLC
Media Type |: audio
Podknife tags |: Business,; Business News,; Podcasting,; Podcasts,; Tech News,; Technology
Categories Via RSS |: Daily News,; News,; Technology
Publication Date |: Sep 18, 2024
Episode Duration |: 00:05:00

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...and the nominations for the Black Podcasting Awards. Sponsored by Podpage. Spending time updating your podcast’s Wordpress or Squarespace page every time you publish a new episode? With Podpage, your podcast website updates by itself, every time you publish a new episode. https://podnews.net/cc/2606 Visit https://podnews.net/update/spotify-ad-revenue-2024 for the story links in full, and to get our daily newsletter.

Sponsored by Podpage. Spending time updating your podcast’s Wordpress or Squarespace page every time you publish a new episode? With Podpage, your podcast website updates by itself, every time you publish a new episode.

Spotify’s global ad revenue is set to reach $2.1bn in 2024. Data from WARC’s Platform Insights report points to growth coming from Spotify’s video podcasting, quoting Spotify research that audio+video ads work 66% better than audio ads alone.
Buzzsprout has achieved the latest IAB Podcast Measurement Guidelines compliance to v2.2. Megaphone achieved v2.2 in late July; Captivate and Audiomeans are the only other podcast hosting companies to be compliant with the latest standard.
The Black Podcasting Awards announced 64 nominations. The winners will be announced online in a live show this Sunday.

Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.

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