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- Standing Ovation
- Publisher |
- Jay Baer
- Media Type |
- audio
- Publication Date |
- Nov 29, 2019
- Episode Duration |
- 00:39:34
Everyone has a story to tell and some of us are fortunate enough to share our stories on stage in front of a live audience. My new podcast, Standing Ovation, is a show about stories.
Stories that move us, inspire us and drive us to take action and change the trajectory of our lives. Let’s face it, not all stories are great stories. But, every once in a while, I stumble across a story that is so moving and so powerful that I just have to share it with my audience of Clappers (that’s you guys!).
So, in this first episode of Standing Ovation, you’ll hear one such story from Scott McKain, a Hall of Fame keynote speaker who has delivered thousands of presentations across six continents. Scott’s tapestry of speaking experiences has landed him on stages all over the world including being booked by the Terminator himself, Arnold Schwarzenegger, for an event on the White House lawn with the President in attendance. If that’s not impressive for a speaker who began his career when he was just a teenager in a small town in Indiana, I don’t know what is.
Scott is renowned for his storytelling ability and speaks a lot about distinction and helping his audiences understand how to stand out in today's crowded business environment. But, perhaps his most famous story of all is about Taxi Terry, a curious cab driver who uses a personal database to improve customer relations and provide his passengers with the best cab experience of their lives.
Find out about:
- The curious story of Taxi Terry and the importance of providing excellent customer service
- Why signature stories need constant revision
- How the Taxi Terry story has evolved over time
- What makes signature stories have a real impact
- How Scott makes the Taxi Terry story relatable to his audience
- How Scott has managed to inject comedy in his story
- What makes the Taxi Terry story work so well regardless of where it’s told
Important Links & Mentions
Connect with Scott McKain
Please Support Our Show Sponsors:
The sponsor of this episode is Content 10x, the content repurposing experts who have a unique service just for speakers called Talk 10x, where they transform your presentation into a suite of unique content to help spread your message.
For more information and to explore the show
Everyone has a story to tell and some of us are fortunate enough to share our stories on stage in front of a live audience. My new podcast, Standing Ovation, is a show about stories.
Stories that move us, inspire us and drive us to take action and change the trajectory of our lives. Let’s face it, not all stories are great stories. But, every once in a while, I stumble across a story that is so moving and so powerful that I just have to share it with my audience of Clappers (that’s you guys!).
So, in this first episode of Standing Ovation, you’ll hear one such story from Scott McKain, a Hall of Fame keynote speaker who has delivered thousands of presentations across six continents. Scott’s tapestry of speaking experiences has landed him on stages all over the world including being booked by the Terminator himself, Arnold Schwarzenegger, for an event on the White House lawn with the President in attendance. If that’s not impressive for a speaker who began his career when he was just a teenager in a small town in Indiana, I don’t know what is.
Scott is renowned for his storytelling ability and speaks a lot about distinction and helping his audiences understand how to stand out in today's crowded business environment. But, perhaps his most famous story of all is about Taxi Terry, a curious cab driver who uses a personal database to improve customer relations and provide his passengers with the best cab experience of their lives.
Find out about:
- The curious story of Taxi Terry and the importance of providing excellent customer service
- Why signature stories need constant revision
- How the Taxi Terry story has evolved over time
- What makes signature stories have a real impact
- How Scott makes the Taxi Terry story relatable to his audience
- How Scott has managed to inject comedy in his story
- What makes the Taxi Terry story work so well regardless of where it’s told
Important Links & Mentions
Connect with Scott McKain
Please Support Our Show Sponsors:
The sponsor of this episode is Content 10x, the content repurposing experts who have a unique service just for speakers called Talk 10x, where they transform your presentation into a suite of unique content to help spread your message.
For more information and to explore the show click here.
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