Podknife - SaaStr 619: 3 Lessons from Building a Marketing Engine to Grow Pipeline from Millions to Billions with Samsara CMO Sarah Patterson by The Official SaaStr Podcast: SaaS | Founders

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SaaStr 619: 3 Lessons from Building a Marketing Engine to Grow Pipeline from Millions to Billions with Samsara CMO Sarah Patterson

Podcast |: The Official SaaStr Podcast: SaaS | Founders | Investors
Publisher |: SaaStr
Media Type |: audio
Podknife tags |: Business,; Entrepreneurship,; Interview,; Investing,; SaaS,; Startups,; Technology
Categories Via RSS |: Business,; Technology
Publication Date |: Dec 23, 2022
Episode Duration |: 00:25:29

Join Sarah Patterson as she shares key lessons on scaling marketing engines from her experience as a Marketing EVP at Salesforce and now the CMO at Samsara. Sarah will share three key lessons she has learned along the way, from building successful feedback loops to knowing when to invest for the long term or push for rapid growth.

Video: https://youtu.be/z7qITAzT5wc

Blog: https://www.saastr.com/3-lessons-from-building-a-marketing-engine-to-grow-pipeline-from-millions-to-billions-with-samsara-cmo-sarah-patterson-pod-619-video/

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