Podknife - S9E06 - Set Jetting: Film Locations As Tourism Marketing by Under the Influence with Terry O'Reilly

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S9E06 - Set Jetting: Film Locations As Tourism Marketing

Podcast |: Under the Influence with Terry O'Reilly
Publisher |: Apostrophe Podcast Network
Media Type |: audio
Podknife tags |: Advertising,; Management & Marketing,; Society & Culture
Categories Via RSS |: Society & Culture
Publication Date |: Feb 06, 2020
Episode Duration |: 00:27:27

This week, we look at the phenomenon of Set Jetting. That’s when tourists flock to a city to see the sets and locations where their favourite TV shows and movies are filmed. Some towns have embraced set jetting as new-found tourism marketing. Other towns absolutely resent it. It’s a fascinating love/hate relationship.

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