“I don’t think people have got enough of a taste of what [VR] can offer to really see where it’s going.”

It’s been billed as the future of technology, poised to transform entertainment, but virtual reality still hasn’t hit the mainstream. The technology is being used in increasingly interesting and sophisticated ways, but just how far is it from becoming a staple in everybody’s home? 

Zillah Watson is a London-based consultant on VR and immersive content. In this episode she explores the knowns and unknowns of virtual reality’s future, she discusses the metaverse and how it’s set to reshape everything from entertainment to journalism, and she talks about the much-needed democratisation of VR.

In this episode, you will learn:

1. How and when you should use virtual reality to tell a story.
2. How to build your audience when one doesn’t already exist.
3. How the best stories often appear at the intersection between innovation and tradition. 

Find out more about Zillah here.

Your host is inkjockey founder Mark Heywood.

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You can view the full transcript here.

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