Podknife - S5E21 (Archive) - Persuasive Perks: The World of Loyalty Programs by Under the Influence with Terry O'Reilly

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S5E21 (Archive) - Persuasive Perks: The World of Loyalty Programs

Podcast |: Under the Influence with Terry O'Reilly
Publisher |: Apostrophe Podcast Network
Media Type |: audio
Podknife tags |: Advertising,; Management & Marketing,; Society & Culture
Categories Via RSS |: Society & Culture
Publication Date |: May 27, 2016
Episode Duration |: 00:27:21

From the Digital Box Set: This week, we explore the world of loyalty programs. In this day and age, marketers do everything possible to encourage loyal customers, and loyalty programs are one of the most effective ways to retain them. We’ll go back in tim

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