Podknife - S4E19 (Archive) - Even In The Dark: How Packaging Persuades You To Buy by Under the Influence with Terry O'Reilly

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S4E19 (Archive) - Even In The Dark: How Packaging Persuades You To Buy

Podcast |: Under the Influence with Terry O'Reilly
Publisher |: Apostrophe Podcast Network
Media Type |: audio
Podknife tags |: Advertising,; Management & Marketing,; Society & Culture
Categories Via RSS |: Society & Culture
Publication Date |: May 10, 2015
Episode Duration |: 00:27:28

From the Digital Box Set: This week, we explore how Product Packaging influences what you buy. We'll tell the story of how the famous Coke bottle was born, how the psychology behind packaging designs influence you in grocery stores and how Tropicana and T

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