Podknife - S1E24 (Archive) - Striking Images: Matchbook Advertising by Under the Influence with Terry O'Reilly

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S1E24 (Archive) - Striking Images: Matchbook Advertising

Podcast |: Under the Influence with Terry O'Reilly
Publisher |: Apostrophe Podcast Network
Media Type |: audio
Podknife tags |: Advertising,; Management & Marketing,; Society & Culture
Categories Via RSS |: Society & Culture
Publication Date |: Jun 16, 2012
Episode Duration |: 00:26:43

There was a time when the humble matchbook was the top advertising medium in North America. They were handy, colourful, cheap and even a moderate smoker would be exposed to the advertising over 20 times a day. Matchbook advertisi

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