Podknife - S1E13 (Archive) - When Brands Houdini by Under the Influence with Terry O'Reilly

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S1E13 (Archive) - When Brands Houdini

Podcast |: Under the Influence with Terry O'Reilly
Publisher |: Apostrophe Podcast Network
Media Type |: audio
Podknife tags |: Advertising,; Management & Marketing,; Society & Culture
Categories Via RSS |: Society & Culture
Publication Date |: Mar 31, 2012
Episode Duration |: 00:27:46

From the Digital Box Set: This episode is about how major brands in our lives simply vanish. One of magician Harry Houdini's most famous tricks was to make a 5-ton elephant disappear in front of large audiences. Marketing has its own version of that trick

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