The first thing a baby learns its name. Dale Carnegie said, �there�s no sweeter sound to a man than the sound of his own name. Believe us--in branding, �ain�t nuthin� more important than your brand�s name, either! We literally can�t think of a brand without it. We�re about to show you everything that goes into a great name�so you can give your brand its greatest free gift. The Brand Brothers - www.brandbrothersshow.com