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Rouleur June Podcast: Phil White and Anna Dopico - the Cervélo Story
Publisher |
Rouleur Magazine
Media Type |
audio
Categories Via RSS |
Sports
Publication Date |
Jun 06, 2019
Episode Duration |
00:32:56
The Rouleur team are joined by Phil White, co-founder of Cervélo, and his wife Anna Dopico - who's written a book about the company's remarkable story. Phil and fellow engineering student Gerard Vroomen started Cervélo in a basement and it grew into one of the most respected brands in cycling. But the pressures of running a rapidly expanding business, financial crises and the - possibly unwise - decision to run their own pro team, led the founders to sell the company. Phil and Anna remember the highs and lows. Plus: which company is making its tyres out of dandelions - and why? And what happened when Stuart Clapp tried to put a cyclist on a thoroughbred racehorse. Spoiler - it didn't end well. WARNING: There's some strong language in this edition, mostly from the presenter, Ian Parkinson. But Stuart joins in as well. You can take the boy out of Essex....

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