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Perdue Farms: Jim Perdue
Publisher |
NPR
Media Type |
audio
Publication Date |
Nov 23, 2022
Episode Duration |
00:41:40
Jim Perdue wasn't that interested in becoming a third-generation head of the family meat processing business. Still, he became CEO in 1991 and his leadership turned out to be pivotal for building Perdue Farms into a nationwide brand. How Perdue navigated changing consumer habits and corporate management styles to turn a regional poultry producer into a 7 billion dollar company.

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