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My CEO Made Me Use Fake Burner Accounts
Publisher |
Tod Maffin
Media Type |
audio
Categories Via RSS |
Business
Marketing
News
Tech News
Publication Date |
Nov 03, 2023
Episode Duration |
00:07:35

Confessions from a social media manager — the dirty tactics one brand used to troll critics. TikTok users spent a quarter of a billion dollars on the platform last quarter. So why can’t the company make live commerce work? A significant change to a Google Ad program moving to impression-based payments.

And on the ad-free Premium Podcast (which you can learn more about by tapping GO PREMIUM, below): How much should media buyers panic about Meta’s plans to go ad-free… which CAPI gateway platform you should be using… and why the Learning Phase is becoming less a reaction to your campaign changes, and more a state of mind.

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📰 Get our free daily newsletter

🆘 Need help with your social media? Check us out: engageQ digital

🌍 Follow us on social media or contact us

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Securing your traffic has become Essential

Recent studies show that over 27% of internet traffic is invalid, costing advertisers billions annually. And it's only getting worse!

CHEQ Essentials operates advanced algorithms and real-time monitoring capabilities to detect and block all fraudulent sources. Implement CHEQ Essentials to protect your ads and websites, divert your resources towards human traffic and unlock your marketing activity's full potential.

Visit https://b.link/gocheq to enjoy an extended trial AND a 10% discount exclusively for our listeners.

·

GO PREMIUM!

Get these exclusive benefits when you upgrade:

✅ Listen ad-free

✅ Meta Ad platform updates with Andrew Foxwell

✅ Google Ad platform updates with Jyll Saskin Gales

✅ Back catalog of 20+ marketing science interviews

Story links in show notes

✅ “Skip to story” audio chapters

✅ Member-exclusive Slack channel

✅ Member-only Monthly livestreams with Tod

Discounts on marketing tools

✅...and a lot more!

Check it out: todayindigital.com/premium

·

ABOUT THIS PODCAST

🆘 Need help with your social media? Check us out: engageQ digital

Review the podcast

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ADVERTISING

📈 Advertising Options

📰 $20 Classified Ads

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GET MORE FROM US

🎙️ Our other podcast "Behind the Ad"

📰 Our “The Top Story” LinkedIn newsletter

🤝 Our Slack community

🆘 Need help with your social media? Check us out: engageQ digital

·

UPGRADE YOUR SKILLS

Inside Google Ads with Jyll Saskin Gales

Google Ads for Beginners with Jyll Saskin Gales

Foxwell Slack Group and Courses

Some links in these show notes may provide affiliate revenue to us.

·

Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada.

Privacy & Opt-Out: https://redcircle.com/privacy
Confessions from a social media manager — the dirty tactics one brand used to troll critics. TikTok users spent a quarter of a billion dollars on the platform last quarter. So why can’t the company make live commerce work? A significant change to a Google Ad program moving to impression-based payments. Privacy & Opt-Out: https://redcircle.com/privacy

Confessions from a social media manager — the dirty tactics one brand used to troll critics. TikTok users spent a quarter of a billion dollars on the platform last quarter. So why can’t the company make live commerce work? A significant change to a Google Ad program moving to impression-based payments.

And on the ad-free Premium Podcast (which you can learn more about by tapping GO PREMIUM, below): How much should media buyers panic about Meta’s plans to go ad-free… which CAPI gateway platform you should be using… and why the Learning Phase is becoming less a reaction to your campaign changes, and more a state of mind.

.

📰 Get our free daily newsletter

🆘 Need help with your social media? Check us out: engageQ digital

🌍 Follow us on social media or contact us

.

Securing your traffic has become Essential

Recent studies show that over 27% of internet traffic is invalid, costing advertisers billions annually. And it's only getting worse!

CHEQ Essentials operates advanced algorithms and real-time monitoring capabilities to detect and block all fraudulent sources. Implement CHEQ Essentials to protect your ads and websites, divert your resources towards human traffic and unlock your marketing activity's full potential.

Visit https://b.link/gocheq to enjoy an extended trial AND a 10% discount exclusively for our listeners.

·

GO PREMIUM!

Get these exclusive benefits when you upgrade:

✅ Listen ad-free

✅ Meta Ad platform updates with Andrew Foxwell

✅ Google Ad platform updates with Jyll Saskin Gales

✅ Back catalog of 20+ marketing science interviews

Story links in show notes

✅ “Skip to story” audio chapters

✅ Member-exclusive Slack channel

✅ Member-only Monthly livestreams with Tod

Discounts on marketing tools

✅...and a lot more!

Check it out: todayindigital.com/premium

·

ABOUT THIS PODCAST

🆘 Need help with your social media? Check us out: engageQ digital

Review the podcast

.

ADVERTISING

📈 Advertising Options

📰 $20 Classified Ads

·

GET MORE FROM US

🎙️ Our other podcast "Behind the Ad"

📰 Our “The Top Story” LinkedIn newsletter

🤝 Our Slack community

🆘 Need help with your social media? Check us out: engageQ digital

·

UPGRADE YOUR SKILLS

Inside Google Ads with Jyll Saskin Gales

Google Ads for Beginners with Jyll Saskin Gales

Foxwell Slack Group and Courses

Some links in these show notes may provide affiliate revenue to us.

·

Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada.

Privacy & Opt-Out: https://redcircle.com/privacy

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