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Monetizing the Highlight Reel with Sports Start-Up Buzzer
Podcast |
KindredCast
Media Type |
audio
Podknife tags |
Business
Interview
Media
Technology
Categories Via RSS |
Business
Investing
Technology
Publication Date |
Nov 09, 2021
Episode Duration |
00:38:05

Today, LionTree’s Co-Head of Growth Alex Michael sits down with Buzzer Founder and CEO, Bo Han. Sports start-up Buzzer’s mission is to monetize key moments and history-in-the-making plays -- the ones that keep hopeful fans glued to their couches for hours on end. Han says Buzzer is embracing the ‘look down’ 2-screen viewing experience in order to bring a younger fanbase to the sports leagues and media companies with whom they partner. With an impressive roster of investors, a heap of proprietary tech and more than 54 employees in under two years, Buzzer looks to be playing the long game.

Find and rate KindredCast on Apple Podcasts or wherever you listen. For more content, follow KindredCast on Twitter, Instagram and Facebook. You can hear our radio show on SiriusXM Business Radio, channel 132 and on United Airlines. And you can find all of Kindred Media’s podcasts and subscribe to our daily newsletter, “Take a Break with Kindred Media,” here (https://linktr.ee/KindredMediaHQ).

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Buzzer Founder and CEO Bo Han is Making Sports Media for a Younger Audience

Today, LionTree’s Co-Head of Growth Alex Michael sits down with Buzzer Founder and CEO, Bo Han. Sports start-up Buzzer’s mission is to monetize key moments and history-in-the-making plays -- the ones that keep hopeful fans glued to their couches for hours on end. Han says Buzzer is embracing the ‘look down’ 2-screen viewing experience in order to bring a younger fanbase to the sports leagues and media companies with whom they partner. With an impressive roster of investors, a heap of proprietary tech and more than 54 employees in under two years, Buzzer looks to be playing the long game.

Find and rate KindredCast on Apple Podcasts or wherever you listen. For more content, follow KindredCast on Twitter, Instagram and Facebook. You can hear our radio show on SiriusXM Business Radio, channel 132 and on United Airlines. And you can find all of Kindred Media’s podcasts and subscribe to our daily newsletter, “Take a Break with Kindred Media,” here (https://linktr.ee/KindredMediaHQ).

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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