Making creativity pay is a podcast discussing how those in creative industries look to monetise their work, not to sell out their craft but to be able to afford to keep going.

In this episode I talked to Matt Curtis, co-founder of Pellicle a magazine and podcast devoted to exploring beer, wine, cider, food and travel and the joy found within these cultures.

We discuss how Matt got into Beer writing, the 'pay what you want' ethos behind Pellicle, the state of the brewing industry, their expansion into podcasting, his new book Modern British Beer and lots more.

Matt can be found on Twitter @TotalCurtis and @PellicleMag

Matt's brewery photography is at Total Ales

Pellicle are also on Patreon where you can find out more about their supporter tiers