Podknife - Marketing Executives React To Hilarious 1980s TV Commercials (#109) by Marketing Against The Grain

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Marketing Executives React To Hilarious 1980s TV Commercials (#109)

Podcast |: Marketing Against The Grain
Publisher |: HubSpot
Media Type |: audio
Podknife tags |: Business,; Entrepreneurship,; Interview,; Management & Marketing
Categories Via RSS |: Business,; Entrepreneurship,; Marketing
Publication Date |: Apr 13, 2023
Episode Duration |: 00:30:06

What can we all learn from commercial marketing during the golden age of TV? Kipp and Kieran dive into 1980s advertising and give their take on marketing learnings that we can incorporate today. Learn how to create a value prop for multiple audiences, the importance of playing on trends, the power of using dogs and babies in ads, and the framework to a killer direct-response video. Mentions Kellogs Mini Wheats Ad https://youtu.be/tgoUa2wWvAQ?t=60 Ketchup Ad https://youtu.be/tgoUa2wWvAQ?t=492 Pepsi Ad https://youtu.be/tgoUa2wWvAQ?t=522 Black & Decker Ad https://youtu.be/tgoUa2wWvAQ?t=741 Wendy’s Ad https://youtu.be/tgoUa2wWvAQ?t=920 Trung Phan EP https://link.chtbl.com/7ewMHO1f We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Thank you for tuning into Marketing Against The Grain! Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.

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