This week Katie welcomes the founder and CEO of DEUX Sabeena Ladha. DEUX is the enhanced vegan cookie dough that has taken social media by storm. Made from the best ingredients and enhanced with touches you’d find in your skin care such as collagen, aloe Vera and vitamin c- it truly is the most innovative and beautiful snack. Sabeena talks about her journey into the food world working for Pepsi Co. Growing up in her fathers gas station made her a fan of junk food her whole life but she knew she could make it a healthier option. She talks about her time on Shark Tank and the unexpected backlash she received over her outfit and dimly advocating for herself. Sabeena discusses what it’s like to be a female entrepreneur and whether or not she battles with imposter syndrome. If you are someone who wants to start your own business Sabeena has some great advice to get you started.

Produced by Dear Media