Podknife - Jon Bird CEO, VMLYMR // Shane Lenton, Chief Information and Digital Officer, Cue Clothing by FUSION Fast Forward

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Jon Bird CEO, VMLYMR // Shane Lenton, Chief Information and Digital Officer, Cue Clothing

Podcast |: FUSION Fast Forward
Publisher |: MouthMedia Network
Media Type |: audio
Podknife tags |: Business,; Management & Marketing
Categories Via RSS |: Business,; Management
Publication Date |: May 12, 2021
Episode Duration |: 00:55:09

In a two for one deal, we pick the brilliant minds of our guests to look at the intersection and partnership (or battle?) between ecommerce and bricks & mortar, and how that discussion has been heated up by a global pandemic - it’s time to breakdown the boundaries!

https://drive.google.com/file/d/1zgBiojUsi6_Zsgers4LCNA1da9T8xOQQ/view?usp=sharing

Show Notes

How much change has been accelerated toward unified commerce as a result of the pandemic?
Leveraging the power of the footprint – legacy retail vs new retailers
The challenges of replicating a great online experience the “same” in-store
The technology that can help carry through a seamless experience from online to in-store
Covid accelerated the way we interact with technology and breaking down a wall between online and in-store
How tech used well can blend online and in-store and what it can mean for borderless retail opportunities
How the ‘new norm’ of consumers adopting QR codes in their everyday routines can transform the retail CX.
Looking forward to the future and navigating an agile path to success and adaptation of new tech and trends
The multichannel wishlist - the opportunity to bring offline in-store to extend the buyer footprint

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