Podknife - Johnny Wants the Jet: The Loopy World of Loopholes by Under the Influence with Terry O'Reilly

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Johnny Wants the Jet: The Loopy World of Loopholes

Podcast |: Under the Influence with Terry O'Reilly
Publisher |: Apostrophe Podcast Network
Media Type |: audio
Podknife tags |: Advertising,; Management & Marketing,; Society & Culture
Categories Via RSS |: Society & Culture
Publication Date |: Apr 15, 2023
Episode Duration |: 00:27:41

There are some very interesting loopholes in the world of marketing.

Because businesses are always looking for an upper hand in a competitive category, loopholes can offer legal advantages.

A loophole can help a company overcome barriers in the marketplace.

Sometimes, the way a product is marketed can give customers a loophole they can take advantage of.

And sometimes a 20-year-old kid can spot a loophole that panics a giant corporation.

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