Podknife - Huawei's Walter Jennings; Alex Brownsell on the end of purpose (Ep. 95) by The PRovoke Media Podcast

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Huawei's Walter Jennings; Alex Brownsell on the end of purpose (Ep. 95)

Podcast |: The PRovoke Media Podcast
Publisher |: PRovoke Media
Media Type |: audio
Podknife tags |: Business,; Communication,; Interview,; Management & Marketing,; Public Relations
Categories Via RSS |: Business,; Business News,; Marketing,; News
Publication Date |: Sep 29, 2017
Episode Duration |: 01:01:22

Huawei VP of global corporate communications Walter Jennings joins the Echo Chamber to discuss what his company's rise means for the way China Inc is perceived in Western markets. Meanwhile, journalist Alex Brownsell also drops by to explore his popular feature, which asks whether brand ‘purpose’ risks becoming a euphemism for ill-conceived CSR campaigns.

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