Podknife - How You Can Participate in Black Friday Without Discounting Your Product or Service by Brandfetti

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How You Can Participate in Black Friday Without Discounting Your Product or Service

Podcast |: Brandfetti
Publisher |: Anita Siek
Media Type |: audio
Podknife tags |: Brand Development,; Business,; Entrepreneurship,; Management & Marketing,; Psychology
Categories Via RSS |: Business,; Marketing
Publication Date |: Nov 23, 2021
Episode Duration |: 00:17:11

This year I decided to pull our promotional offer for Black Friday because it felt "ick". I share the biggest reason why I decided to do this, how I observed my own consumer behaviour when it came to Black Friday and I shared ways a brand or business can participate in Black Friday without necessarily discounting their product or service.

For more BTS follow me on @anitasiek and the team at @wordfetti

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