If you’re a book lover, you’ve probably fallen down the #bookstagram rabbit hole on Instagram. It’s where I get a lot of my book recommendations and it’s where some avid readers build quite a social media following. 

In this podcast episode, I talk to the woman behind @BookcaseBeauty, Katelyn Cole. She talks about how and why she started her account on Instagram, her growth strategies, and when it took a turn that made her revisit her goals because she learned she could make money from her hobby. 

Of course, we nerd out on bookish things too!

Some resources mentioned in this episode:

• Instagram.com/BookcaseBeauty
• Instagram.com/ChristinaAllDay

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