On this episode, we talk to Adam Kanwal about the article he wrote for the Chartmetric blog entitled, How to Promote Your Music in Southeast Asian Trigger Cities. Kanwal is a Digital Marketing and Analytics Consultant, working with artists including Amorphous, Still Woozy, Remi Wolf, Suzuki Saint, and Miss Madeline to analyze TikTok and YouTube trajectories, building campaigns from the ground up. He’s formed partnerships with over one hundred influencers globally, and has also served as the Digital Marketing Specialist for Shifted Recording in New York City.

He’s a 2021 graduate from Cornell University in New York, with a background in Human Development, and minoring in International Relations and Music. His primary interests are in creating psychologically smart, culturally relevant, and globally reverberating digital marketing campaigns for up-and-coming musical artists.

Read How to Promote Your Music in Southeast Asian Trigger Cities here.

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